Google Marketing Platform & ADMIXER

Admixer is a technical partner of Google Marketing Platform in Central and Eastern Europe. We offer access, implementation, training, and support for Display & Video 360, Campaign Manager 360, Search Ads 360, Analytics 360, and Studio. We provide best-in-class service for these advanced digital marketing technologies to help you organize and optimize marketing efforts within one integrated platform.

OUR APPROACH

We use a step-by-step assessment of the advertiser’s needs, in order to effectively solve marketing tasks. Admixer team works together with an advertiser to find a solution that meets business requirements and goals.

Assessment and analysis of customer needs

Customization and integration of selected GMP tools

Support and assistance in using GMP tools

Application of wide experience and information about new updates

Assistance in the professional development of teams working with GMP

Setting up web analytics systems for reporting and data processing

CONVENIENT FORMAT OF COOPERATION

We are providing a convenient mode of interaction with GMP platforms. So its our client’s choice how much to involve in the campaign management process.

SELF-SERVICE

If you want to manage Google Marketing Platform by yourself, we are ready to provide you with accounts. We are also ready to teach you basic principles of managing campaigns or provide answers to emerging questions, if necessary.

FULL SERVICE

The full service model is suitable for those clients who wants to delegate campaign management to our experts completely. Our clients are able to reach their marketing objectives via effective campaign management and optimization by virtue of Admixer team expertise and experience.

HYBRID APPROACH

The hybrid management approach may be convenient for those who want to independently manage Google Marketing Platform campaigns and receive regular support and help in its optimization at the same time. Flexible approach will allow you to get the necessary level of support and expert consultations from Admixer team to achieve the best result.

DATA ACCESS TRANSPARENCY FROM ADMIXER

We offer a diversified system of Admixer’s access to your advertising accounts in Display & Video 360, Campaign Manager 360, and Search Ads 360 for even greater transparency and collaboration productivity. The choice of the type of access for the Admixer team will determine the level of support and the procedure for costs coordination. So you can choose the type of access for the Admixer team that will suit best your tasks

READ AND WRITE: FULL ACCESS

Access to customer’s advertiser’s data, campaign performance metrics, and financial metrics
Full access to Campaign Manager 360 and Search Ads 360 dashboards

REPORTING ONLY: LIMITED ACCESS

Access limitations: Admixer team has access to the customer’s advertisers data, campaign performance indicators, and all financial indicators in the account, except for the Profit metric
Full access to Campaign Manager 360 and Search Ads 360 dashboards

NO ACCESS: WITHOUT ACCESS

Admixer GMP employees do not have access to the customer’s account
This level of access will not allow any analysis of the ad campaigns, and the information for mutual settlements will be limited by the invoice data
This type of access is possible under postpayment conditions